Helping Zaika Ka Tadka find its flavour in the online space
Zaika Ka Tadka
A restaurant based out of XYZ was doing a thriving business. By serving scrumptious food it because quite popular amongst the crowd. The regular patrons though, kept checking for their favourite restaurant online. To cater to these patrons, build an online community and to increase the brand awareness of the restaurant I created this website for Zaika Ka Tadka.
Client had very limited budget and wanted a quick solution to adhere to its current needs. With no real long term plans in place, a simple Wordpress site seemed the perfect solution for Zaika Ka Tadka.
Created a custom site using Wordpress. To add to the engaging factor, I added a section on the website which acted as a forum where patrons can exchange recipes and their general food experiences. This proved to be a good strategy because they website traffic and community grew manifolds in just few weeks. Which, of course, translated to better brand imagery and more engagement on the brand’s other digital channels.